SWL Week in Review

Memetic Warfare

September 12, 2025

More or Less :: Long Apple Ozempic 'Thin' Phone, Short Factory Farmed Incubator Companies

Fun one this week… the most amusing parts to me — (1) fun discussion of apple’s new ‘air’ phone for the ozempic crowd… because if everyone wants to be thin, why wouldn’t they want thin phones as well (especially if muscle atrophy means they can’t physically pick up their fatty phones anymore and engagement goes down). (2) YC week, so we have to talk about the challenges of factory farmed incubated companies and how emotionally rough it is to set yourself up for 10 years working to solve problems for Jim in accounting unless you really love Jim or accounting…. although go YC in attracting a protest to demo-day, the ultimate sign of relevance.

Hot Takes

Opportunities

Sam

P.S. Sinner vs. Alcaraz Style — this made me lol… so did this (but you need sound on to get it)… and as Jessica can confirm, this is just true

P.P.S. As I told you AI Will Not Make You Rich... unless you are very good at trading the market short term

and Harvard really needs to stop being last in free speech... even second to last would be a big improvement

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