SWL Week in Review

M-M-Maximum Entertainment

September 18, 2026

MORE OR LESS — Hit The Brakes They'll Fly Right By — (max lessin has the preview)… If there is one thing that AI has been great at for years it is optimizing attention… and Dario once again proves that Anthropic is in the lead, with a ‘slow down’ memo / meme perfectly suited for the moment to maximize time spent on twitter. Regardless of if it is principle or what you say when you are losing, my read is old-school game theory: "hey, if I slow down will you slow down" only ever comes out when a few runners are out ahead of the pack and overclocked… and the moment nobody is running their hardest, nobody knows what anyone has left in the tank or when someone breaks the truce — so nobody actually slows down. In the end I think MZ hit the perfect line (both from his seat and in reality) … grow up guys, getting security right is a core part of the business (and implicitly if you don’t you are gonna get sued / nationalized out of existence anyway so your IPO might not work out - NYT small-scale Carmen Sandiego theft of all human content be damned) All episodes + transcripts →

HOT TAKES

What do we do now that all VC / even seed is ‘trading’ not investing… do we all become traders? What if we don’t like the aesthetics?

Best,
Sam

P.S. an Ode to sport — I have started getting back into running and it is brutal… but there is focus and meaning in the suffering…. So inevitably I am now in Running reels… watching this girl’s 800 is just so beautiful / gritty & powerful with the meaning of great coaching / the human experience / dialog of being alone and with people, pain, triumph which only matters to you in the context of your own lived human experience,… This is what humanity is about. The joy of competition, the edge - feeling it all.

P.P.S. and if that is too heavy, then it is just about comedy — and this is hilarious

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